While the design is simple, a few small details create an energetic visual. The rhino has one foot forward (motion), and his horn is styled to look like a flickering flame (action). In this well-known fitness logo, the position of the fingers and the shape of the letters make it seem like the hand is squeezing the text.Īnother fantastic example is the rhinocerous cartoon logo for the BlueRhino propane company. Look to successful brands for inspiration, such as Crunch Fitness. Have the central character or object in your logo performing an action. Consider how you can depict a simple action or scene that makes people feel drawn into the moment.

Great cartoon logos are dynamic and give the appearance that something is happening. While your logo can’t literally come alive, it also shouldn’t look static. After hiring this company, customers get to enjoy optimal temperature conditions with no worries. The logo, which depicts a man relaxing and enjoying a drink, is colorful and straightforward with a clear message. Superior Home Comfort, an HVAC contractor, focused on key benefits the company offers to customers. This is especially helpful if you work in industries that aren’t traditionally viewed as fun or trendy. Adopt the same mindset when designing a cartoon logo. Imagine how a caricature artist plays up a person’s most noticeable traits in a portrait. What are the most unique or beneficial characteristics of your business? Do you have a catchy slogan? Do you work in a budding industry where there is a lot of room for innovation? What type of experience do you provide for customers? What problems do you solve for them? Use this lively, animated style of art to offer people a concise, engaging explanation of what you do. Unlike an abstract logo, cartoons should be vivid and illustrative, instead of restrained and symbolic. The cartoon image of a toga-clad Roman man eating pizza never fails to grab attention.įorget about subtlety. The cartoon logo for Little Caesars is so effective because the brand name is distinctive from other pizza chains. You can draw connections between your business name and other words that aren’t normally associated with your industry. Take your brand name into account as well. If your business is physically distinctive, why not make the building the star of your logo? A tailor or dressmaker could transform a button, spool, needle, or dress form into a fun character. If you’re a vet, you might use one of your animal clients as the inspiration for your mascot. Now, consider interesting ways you can apply human qualities to some of the items in your list. What type of personality does it have? What activities does it perform? Make a list of things that are closely associated with your business or brand, such as: Try thinking of your business as a person or living thing. You can even change up the mascot’s pose without losing brand recognition. However, creating a mascot is one of the easiest ways to generate fresh ideas and breathe life into the design. You can put common imagery in your logo and still keep it unique by using a cartoon style that gives off a completely different tone from your competitors. Inspired by tech companies, many businesses are using flat or abstract logos that are very minimal in design. Make a note of which logo styles are popular among your competitors. Researching other company logos will make it easier to narrow down your ideas, spot trends, and avoid overused concepts. Check Out the CompetitionĪlways aim to set your brand apart from your competitors. Follow these essential design tips to dream up the best cartoon logo ideas for your business. Creating a fun, relatable character makes it almost impossible for people to forget who you are. They also give you more creative freedom to come up with a design that’s completely different from what your competitors are doing.Ĭartoon logos don’t just appeal to younger audiences. Creating a cartoon logo is a great way to get around this dilemma.Ĭartoon logos help you surprise and amuse your audience by showing the light-hearted side of your brand personality. You want your brand to stand out, but you don’t want a logo design that’s too overdone or hard to remember. When you start designing a new logo, it suddenly feels like every great idea is already taken.

Best cartoon logo maker